Customer profile moodboard

By reviewing questionnaires and online surveys I have rounded up the results and created this mood board to display visually my target audiences profile. My target audience are 70% female and 20% male, meaning that my target audience consists of mainly females. Within this mood board I have included various artists that were most popular within my target audience and that they are most interested in such as Rihanna and Calvin Harris, by doing this I can see the artists that I should include within my own music magazine as these are the artists that would appeal to my target audience. I have also included the most popular TV program, Pretty Little Liars. And a vary of logos throughout such as Facebook and Twitter, Topshop and MAC to show what my target audience like doing in their spare time. As they are users of Facebook and twitter, this could influence how I advertise my magazine as it could be an option to use these social network sites as  source of my advertising as this is where my target audience are likely to see the adverts. Also by knowing that my target audience likes to shop in their spare time could mean that it would be effective to use this im my competitions for example I could advertise a 'Win £500 worth of Topshop vouchers' as my target audience likes shopping at Topshop this would appeal to them. I have included the most popular radio station 'Capital FM' this is important to know as the magazine survey shows that a lot of my target audience listen to the radio and this station in particular which means they like the music which is on this station, this could also be another good way to advertise my magazine as the target audience will e more likely to hear about it. I have also included the 'Apple' logo as my target audience said that they use iTunes to download their music and the majority of them own an Apple product, this means that it would be a good idea to make the magazine as an app also as this could be more convenient to them.